fiba
motion identity

We are Basketball. Dynamic. Emotional. Playful.
The International Basketball Federation – FIBA – asked us to create the new identity for all future tournaments – both motion and sonic.
We developed a branding toolkit and a „design machine“ to use our bespoke photo sequences and produce different design flavors for international women, men and youth competitions. All to the various hip hop beats of our composed music package.

A network colaboration of:unitedsenses/munich

audio branding

One corporate sound. Three individual styles for men, women and youth.

Publications on
Design Rush – Best Video Production
Design made in Germany
ESB Marketing Netzwerk
Eyes and Ears of Europe
Horizont
Promax – Daily Brief