fiba
motion identity

We are Basketball. Dynamic. Emotional. Playful.
The International Basketball Federation – FIBA – asked us to create the new identity for all future tournaments – both motion and sonic.
We developed a branding toolkit and a „design machine“ to use our bespoke photo sequences and produce different design flavors for international women, men and youth competitions. All to the various hip hop beats of our composed music package.

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audio branding

One corporate sound. Three individual styles for men, women and youth.

blue sport
rebranding, switzerland

Swiss pay tv platform Teleclub rebrands into blue. New name. New branding.
Also for their successful sports offer, now blue Sport.
Made from light trails and shadows, the new look is all about magic action shots,
made possible with the help of motion capture.

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trt spor star
rebranding, turkey

A new powerful visual identity for TRT Spor Star – sports channel of the public broadcasting family of TRT in Turkey.
New logo, new claim, new colors, new idents. All packages featuring Olympic colors.
Simply short: all colors of sport.

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idents

promo package

telekom sport
branding, romania

The new sports TV platform of Romanian Telekom. Obviously this had to be a very „magenta“ branding package, with that color being one of the strongest assets of Telekom.
We dedicated the new branding to the fans, visualizing the Romanian Telekom slogan „experience together“ in a new way.
Fans are presenting the full package, from idents, to promos, to program opens. And even the audio logo.

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uefa europa league
rebranding, switzerland

A radical new look for UEFA´s international football competition. Over 250 items created and produced for on-air, off-air, online and on-site.
(logo and font design by RedBee Media). All connected by a new core branding device, the orange energy wave.

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